If you’ve ever used Tinder in your life, you might have noticed that the service is very messy. Because anyone can swipe left or right, sometimes women have to deal with men that send them inadequate pictures or even harassment. Read this article of Whitney Wolfe at Page Six.
This complicated situation could be very well solved if only women could start a conversation, and that is precisely the thought process of Whitney Wolfe, the entrepreneur, leader and business creator who founded Bumble.
Bumble is an online dating app that is gaining a lot of popularity. Extreme amount of popularity, in fact. The dating app is already one of the most popular ones in any platform, be it Android or IOS. But why is it so popular?
Whitney Wolfe struck a nerve. She developed an app where women who are paired with their dating targets are the only one who can start a conversation. Men can never start the conversation. This prevents them from sending harassment or crude pictures. Swiping right now is safer, more practical and better for women.
Many user reviews point out that this is not the only positive thing going for the app. Bumble has a very intuitive user interface, fast connection, and, overall, for some reason, women have reported having connections with prettier people as well! A user commented that because of the limiting design of Bumble, many men don’t see any reason to use the app. Because of that, it is less saturated.
Whitney Wolfe has become a very successful entrepreneur with the creation of Bumble. It was launched in December of 2014 and has accumulated millions of downloads and thousands of positive reviews, having an overwhelmingly positive score both in Android and IOS.
Although Forbes has stated that Whitney Wolfe didn’t make it to the list of most successful and wealthiest self-made women in America, she will eventually make it if her application continues gaining as much popularity as it has for the past couple of years.
Considering that Bumble is only four years old, the fact that it has brought more than $100 million in revenue in 2017 is impressive. More than that, there are no signs that the app will stop growing.